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NMMA January Monthly Shipment Report now available
April 3rd, 2024
The National Marine Manufacturers Association (NMMA) January 2024 Monthly Shipment Reports (MSR) are now available to download. These reports track and analyze industry wholesale shipments using data from a control group of boat, engine and trailer manufacturers. Members can use the data to gauge industry activity, assess business performance and power business plans. The MSR […]
Webinar details barriers and opportunities for potential boaters
April 12th, 2023
Research funded by the National Marine Manufacturers Association (NMMA) and the Marine Retailers Association of the Americas (MRAA), examined the socio-demographics, psychographics, finances, boating attitudes and interests, as well as the barriers and motivations to boat buying, among the boating public. The research found that there are 91 million potential boaters that are younger, more […]
2022 Outboard Engine Sales Trends report available
February 14th, 2023
The first section of the National Marine Manufacturers Association (NMMA) 2022 U.S. Recreational Boating Statistical Abstract, Outboard Engine Sales Trends, is now available. Demand for outboard engines remained steady in 2022 as unit sales surpassed 300,000 for the third consecutive year, reaching 305,900 units. Further insights from the Outboard Engine Sales Trends report include: Outboard […]
U.S. Total Boat Registrations Report for 2021 now available
January 4th, 2023
The National Marine Manufacturers Association (NMMA) 2021 U.S. Total Boat Registrations Report is now available for purchase. There were 12 million boats registered and documented in the U.S. in 2021, up 1% compared to 2020. The top five states for boat registrations in 2021 were: Florida Minnesota Michigan California Ohio By region, the Great Lakes […]
2021 U.S. powerboat sales trends stats now available
November 9th, 2022
The latest retail sales trends for new traditional powerboats are now available from the National Marine Manufacturers Association statistic index. The 2021 report includes each of the four propulsion categories: outboard, sterndrive, inboard, and jet. Given challenges in the supply chain and lean dealer inventories, 2021 retail unit sales of new traditional powerboats were down […]
New boat sales dip below pre-pandemic levels
October 19th, 2022
The National Marine Manufacturers Association (NMMA) reports new powerboat sales year-to-date were at 187,000 units through July, down 18% from the same period in 2021. While overall new powerboat sales decreased 11% compared to January through July in pre-pandemic 2019, several categories continue to outpace pre-pandemic YTD sales levels, including new pontoons, wake sport boats […]
2021 Canadian boating sales stats available
October 6th, 2022
The National Marine Manufacturers Association (NMMA) 2021 Canadian Boating Statistical Abstract's Retail Markets Report is now available. This report details new recreational boat and marine engine retail sales data for both unit totals and Canadian dollars categorized by size, type and province/territory. Report data and insights include: Outboard boat unit sales increased 13.8% compared to […]
2021 cruiser, watersport, fishing boat sales stats available
September 28th, 2022
The Cruiser, Watersport, Fishing Boat and Trailer Sales Trends section of the National Marine Manufacturers Association (NMMA) 2021 U.S. Recreational Boating Statistical Abstract is now available. This report examines retail sales trends of trailers, as well as new boats commonly used for the three top boating activities: cruising, watersports and fishing. Overall, sales declined compared […]
2021 pre-owned boat market report available
September 20th, 2022
The Pre-owned Boat Market section of the National Marine Manufacturers Association (NMMA) 2021 U.S. Recreational Boating Statistical Abstract is now available. The report includes retail unit sales data, retail market values, average price information, and pre-owned boat sales trends from 2008-2021. For the second time in the last 14 years, pre-owned boat sales exceeded one […]
2021 U.S. boating statistical abstract on total industry sales available
July 14th, 2022
The Total Industry Sales by Category and State section of the National Marine Manufacturers Association (NMMA) 2021 U.S. Statistical abstract is now available. This section details recreational boat and marine engine retail sales data (unit sales, dollar value and average retail prices) and total recreational marine expenditures. After a historic year in 2020, boating remained […]